Core capabilities

Strategy first. Execution included.

Senior counsel and hands-on execution across eight areas. Leigh can take on the work herself, lead it as your Fractional CCO, or build a senior team around it.

Strategic Communications

  • Communications strategy and planning
  • Corporate positioning and messaging
  • Stakeholder communications
  • Reputation strategy
  • Communications audits
  • Integrated communications planning

Public Relations & Media Relations

  • Media strategy
  • National, business and trade media relations
  • Story development
  • Media outreach
  • Spokesperson preparation
  • Media training

Executive Visibility & Thought Leadership

  • Executive positioning
  • Thought leadership strategy
  • Speaking and visibility opportunities
  • Executive messaging
  • Bylined content and commentary
  • LinkedIn and social media strategy

Corporate & Brand Communications

  • Corporate reputation
  • Brand positioning
  • Company announcements
  • Leadership communications
  • Organizational milestones
  • Corporate storytelling

Product & Company Launches

  • Launch strategy
  • Market education
  • Product positioning
  • Message development
  • Media strategy
  • Stakeholder engagement

Issues & Crisis Communications

  • Issues preparedness
  • Crisis communications planning
  • Message development
  • Executive counsel
  • Media response strategy
  • Reputation management

Social & Digital Communications

  • Social media strategy
  • Social listening
  • Content strategy
  • Influencer engagement
  • Online reputation and visibility
A scientist working in a bright life sciences laboratory
Deep sector expertise

Deep experience in healthcare. Communications expertise that extends beyond it.

Healthcare and life sciences are Fazzina & Co.'s deepest specialization, with more than 110 brands across pharmaceuticals, biotechnology, medical devices and more. The same capabilities serve organizations in other industries that need senior communications counsel.

Healthcare is a specialty, not a limitation.

Healthcare & life sciences
The right expertise. At the right time. Built around your needs.

Fazzina & Co. is a founding member of The Public Relations Collective.

The Public Relations Collective. Independent. Senior. Proven.
Start the conversation

Let's talk about what you need.

A senior communications consultant? A Fractional Chief Communications Officer? Additional capacity or an experienced team? That's where the conversation starts.